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Competent video marketing consultant to improve your conversions

Promote your business to the next level of success with effective video marketing, targeting your customers. As a video marketing consultant, in PNG, Adzguru needs no introduction. We possess the necessary expertise in creating compelling video advertisements that improve your conversions. We have technically sound, experienced and enthusiastic video advertising consultants in our team to create the perfect videos that plainly and simply appeal your audience.

Considering our core professional expertise in video advertising services along with first-hand experience in the industry and passion to help businesses grow, teaming up with us is the best decision you can make to ensure growth and prosperity of your business in the long term.

Our approach in marketing video production

As a renowned video marketing consultant Adzguru is always abreast with the cutting-edge technology and the upcoming marketing trends to make your videos more impactful. Video advertising is the call of the day to strike a chord with your audience. Video advertising is a crucial constituent in any effective digital market strategy in order to keep your brand relevant in a fiercely competitive and constantly evolving market landscape. As a pioneering video marketing consultant in PNG, Adzguru knows how video advertisements prove to be one of the most effective forms of modern advertising. Given the years of our hands-on experience in providing video advertising services, we are also aware how effective and impactful video ads are to capture the attention of potential customers and target audiences and cheering them up to convert.

Your business can easily enjoy optimum advantage of video advertising with our comprehensive services of marketing video productions. Our service is highly flexible and can be carefully tailored to meet precise and unique needs of your business.

The process we follow

Adzguru has developed a process for video ad campaigns that is based on data-driven insight. We have had the opportunity of refining this process over the years through repeated implementation to facilitate businesses cutting across industries. The video advertising process that we pursue is both collaborative and flexible to accommodate specific needs and objectives of your business in particular.

Our process can be easily broken down into the following steps –

  • Onboard
  • Set up
  • Review and
  • Refine

Onboard

In the first step of our video advertising process we learn as much about you and your business as it is possible. This information also gives us a clearer understanding of your business goals and expectations. Then our experts do a lot of brain racking to decide how we can help you achieve those goals through video advertising.

Setup

At Adzguru, we have various types of approaches to target and engage your audience. Some of the most effective targeting approaches that our video ad consultants rely on include the following –

  • Demographic targeting which is based on demographic variables like gender, age, race, level of education, family size, occupation, income and such other factors.
  • Behavioural targeting which in simple words examines online activities of your target audience, like online browsing and purchasing behaviour. Based on these we separate them into distinct categories. Thus we create relevant video ads to appeal to each of the categories.
  • Geo-fencing targeting is about defining a virtual perimeter in a real-world situation for your business. Certain actions are initiated as the targeted users move in and out of those areas.
  • Content targeting is about creating personalised content to go with your video ads. The overall combination of the video ad and the relevant content makes your ad more appealing and impactful to your designated viewers.
  • Channel targeting is about reaching out and accessing your target audience at places where they are easily available. Every media channel is unique and attracts a unique set of your audience. Content with different tones is created to cater to a different set of your audience.

Reviews

In the next step of our video advertising services we will perform a review to evaluate the performance. Adzguru routinely generates monthly reports and shares the same with clients. These reports highlight the critical key performance indicators, reveal results from the previous month and even offer strategies for the immediate future. This is how we keep clients updated on the progress of their respective video ad campaigns.

Refine

The final stage of our video advertising service is based on real-time results of your ad campaign. We keep refining your project to ensure its better performance. At Adzguru, we optimise your video ads to not only meet but also exceed our KPI and ROI targets.

Why clients choose us

Comprehensive video advertising services that we provide proves effective

  • Reaching out to a wider targeted audience
  • Boost up conversional rates
  • Build trust and credibility for your brand
  • Explain your products and services correctly
  • Boosting customer satisfaction
  • Creating awareness for your brand
  • Lead generation
  • Enjoying better and enduring relationship with customers

Frequently Asked Questions (FAQs)

  • What is video advertising?
    Ans : Video advertising is a type of display advertising. Video ads are displayed in this type of advertising to users to promote a business, product or service.
  • As far as mobile videos are concerned which are the devices an advertiser can target?
    Ans : These days, there are innumerable options for mobile devices. Your target audience may use iOS, Android or anything else, it is possible embedding all video ads into any app they use.
  • Is it possible to place YouTube videos as ads on Facebook?
    Ans : Yes, it is possible provided you have necessary rights of the YouTube videos you are concerned about. But you may have to edit the YouTube video to accommodate it on the Facebook platform.

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Adzguru (PNG) Ltd

  • Level 2, Crown Hotel, Port Moresby,
    Papua New Guinea
  • +675 81396890
  • [email protected]

About Us

At Adzguru, we've brought together a group of committed professionals who are enthusiastic about leveraging the potential of data and technology. We take pride in leading the way in the fields of IT, Data Science, and Advertising.

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